abm/field marketing manager - contract role - b2b software.

• Field Marketing Execution: Support and execute marketing campaigns in Singapore, prioritizing activities with the ASEAN marketing team and aligning efforts with the Singapore Enterprise and ABM teams.
• Stakeholder Collaboration: Work closely with the GM Sales in Singapore and other stakeholders within a matrix organization, including ASEAN and APAC marketing teams, to ensure successful campaign execution.
• Campaign Management: Focus on top accounts in Singapore, executing both horizontal and vertical campaigns, with a particular emphasis on enterprise clients - i.e. Financial Services and Insurance (FSI) and Telecommunications (Telco) sectors.
• Client Focus: Drive Account-Based Marketing (ABM) strategies targeting top Singapore accounts across all verticals, with a heavier focus on FSI and Telco sectors.

1. Field Execution & Stakeholder Management: Proven ability to execute field marketing campaigns, event marketing and navigate complex stakeholder environments. Experience working with sales teams, ASEAN marketing, and APAC marketing teams.
2. Campaign Adaptability & Influence: Ability to receive campaign updates, prioritize tasks, and work with diverse stakeholders to ensure successful execution. Demonstrated capability to influence and collaborate effectively.
3. Experience & Passion: Minimum of 6 to 8 years of experience in B2B tech or software companies, with a strong marketing background. A track record of delivering successful marketing campaigns and a demonstrated passion for driving results.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Extensive experience (8+ years) in B2B technology or software marketing.
• Strong project management skills and ability to manage multiple priorities.
• Excellent communication and interpersonal skills.
• Proven ability to work in a matrix organization and influence stakeholders.
• Experience in ABM and targeting top accounts, particularly enterprise accounts.

To apply online please use the 'apply' function, alternatively you may contact Marvy Toor at 97303469.

(EA: 94C3609/ R23112316)