about the company
A local headquartered company focusing on fertility services.
about the job
...
As a Brand Marketing Manager, you will be required to
- Develop and implement marketing plans (including activations) for the assigned
portfolio to recruit more shoppers based on key consumer/shopper and media
insights.
- Collaborate strongly with multiple partners including internal Marketing sub-teams,
Sales teams, Operations teams and regional Marketing teams.
- Lead relationships with external media agency and IP partners to generate strong
and sustainable demand.
- Develop an integrated view of key business drivers incorporating all aspects of
marketing/business and lead/influence to change them as required.
- Learn by tracking and analyzing business and campaign performance versus plan via
After Action Reviews, benchmarking executions from other business units & other
brands.
- Be involved in short-term tactical planning to meet consumer sales plan for the
month as well as take a long-term vision planning approach to implement the global
strategy in our market.
- Critical metrics include: Growth in Consumer Sales, Brand Strength and Active Share
as per internal scorecard.
about the manager/team
You will be reporting to the CEO.
skills and experience required
To be successful in this role, you must possess a Bachelor's Degree in Sciences, Business, Marketing or other related fields.
- 3 to 5 years of sales/marketing experience in the healthcare or medical industry.
- Strong interpersonal and communication skills - able to manage internal and external
stakeholders efficiently.
- Responsible and self motivated
To apply online please use the 'apply' function, Do note that only shortlisted candidates will be notified.
(EA: 94C3609/R22104572)