Commercial Lead – Consumer Electronics
Our client is an iconic and reputable distribution firm within the FMCG industry. Their portfolio consists of world-renowned, award-winning brands and is consumed by millions worldwide. Our client prides themselves in consistently investing in their brand and growing a team of high-potential, committed and driven individuals to maintain their market-leading position in the market.
Job description
Reporting to the GM and dotted line to the principal, you will help drive sales growth by identifying areas for expansion and improvement in the Singapore market for the firm - using methods such as analyzing key metrics; coordinating with marketing, merchandising and operations teams to ensure sales goals are met in a timely fashion.
You create reports based on your analysis of sales data from accounts (Country Retailers & Partners) in Singapore.
Responsible for delivering the financial targets for Singapore in achieving both Top and bottom lines on behalf of your principal.
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- Negotiate, acquire deals with key retailers and maintain strong relationship with all partners for both online and offline channels
- Closely liaising with the marketing team about promotional campaigns and close engagement with key partners to grow opportunity within territory and collaborate within key stakeholders to ensure growth attainment
- Conduct operational tasks, such as data gathering and analysis, price/promotion policy execution, and negotiation with retailer and business partners
- Integrate, compile, analyze, and evaluate data on sales and operations performance.
- Provide ad hoc analyses to understand key accounts/retail partners and competitor performance.
- Monitor demand generation activities to achieve maximum sales results consistent with a sales forecast, ensuring category targets are achieved
- Ensure successful product launches in liaison with trade partners and internal stakeholders
- Ability to negotiate plan to sell & merchandising programs with partners
- Analyze business performance, including net sales (sell-in), retail sales (sell out), product/color mix, inventory, demand planning & prepare country level demand forecast planning supported by SCM team
- Liaise with other teams, channeling information to the appropriate parties.
- Train and develop in store promoters to Ensure full alignment and achievement of set store financial and delivery of the brand experience
- Develop monthly promotional calendar by retailers
- Oversee and support store operations in achieving monthly sales targets
- Review efficiency in operations, stock management and sales productivity at the store
- ability to conduct business development to identify new sales opportunities & grow profitable business
The successful applicant
- Diploma, Degree in Marketing, Business Administration, Commerce, or related discipline
- Minimum 6-8 years of commercial sales experience in the FMCG / Consumer electronics / appliances sector coming from a brand / distributor background.
- Having exposure managing channels / accounts - retail department stores, Best Denki, Harvey Norman specifically, speciality stores
- Excellent Commercial & relationship building skills and strong in numbers.
You will be part of an organisation that takes pride in its vision in continuous product innovation in the long term. Our client is looking for high-potential individuals who are passionate and committed to driving sustainable profit and share. This is a great opportunity for individuals who are looking for a step up and to be make a direct positive impact to the growth of the organisation.
To apply online please use the 'apply' function, alternatively you may contact Kathleen Ee from Randstad. (EA: 94C3609/ R1325492 )
Applicants must be fully vaccinated or have a valid exemption in accordance with MOM’s regulations to allow them to enter the workplace. Applicants may be required to share verifiable COVID-19 vaccination documents or proof of a valid exemption at the point of offer. Randstad Pte. Limited and/or the Client reserves the right to withdraw an offer if the applicant fails to provide verifiable COVID-19 vaccination and/or proof of exemption documents.
