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job details

summary

    job details

    about the company

    Our client is a well established organisation in the financial services industry. With a presence in more than 40 countries, they are a global player offering a range of financial services and solutions, but with strengths trading solutions. Due to the ongoing expansion in Asia they are looking for a high caliber content marketing manager to join them.

    about the job

    As content marketing manager, you will be responsible for all the b2c content marketing related activities, from the overall content marketing strategy, to execution and creation of all content as well as management of the content calendar. Your key responsibilities include:

    • Ensuring all content is on-brand, consistent, and optimized for search and user experience for all channels including online, social media, email, mobile and video.
    • Mapping out and evolving a content strategy that supports and extends marketing initiatives, both short- and long-term, determining which methods work for the brand and why.
    • Copy-writing (and managing partners) for content deliverables across digital and offline channels, including websites, white papers, social media etc.
    • Analyzing and making recommendations based on data, and integrating content activities within marketing campaigns.
    • Developing top-tier standards, systems and practices for content creation, distribution and maintenance.

    skills and experience required

    • Been a B2C marketing content professional with 4 years of relevant experience
    • Had experience with creating compelling messages and successful content strategy for different target demographics, with proven track record planning, executing and running content campaigns
    • Previous relevant experience ideally within the financial services, or otherwise within fin-tech, internet, e-commerce or consulting
    • A deep understanding of business goals relating to the content’s purpose, and of web analytics tools including social media tools
    • Prior experience in developing content resources as well as creating and managing content calendars. Familiarity and comfort in editorial responsibilities is crucial for success in this role
    • Excellent problem-solving skills, adaptability, self-motivation, negotiating and mediating skills

    To apply online please use the 'apply' function, alternatively you may contact Shawn Lee at +65 6510 1463. (EA: 94C3609/ R1765158)

    Applicants must be fully vaccinated or have a valid exemption in accordance with MOM’s regulations to allow them to enter the workplace. Applicants may be required to share verifiable COVID-19 vaccination documents or proof of a valid exemption at the point of offer. Randstad Pte. Limited and/or the Client reserves the right to withdraw an offer if the applicant fails to provide verifiable COVID-19 vaccination and/or proof of exemption documents.

    about the company

    Our client is a well established organisation in the financial services industry. With a presence in more than 40 countries, they are a global player offering a range of financial services and solutions, but with strengths trading solutions. Due to the ongoing expansion in Asia they are looking for a high caliber content marketing manager to join them.

    about the job

    As content marketing manager, you will be responsible for all the b2c content marketing related activities, from the overall content marketing strategy, to execution and creation of all content as well as management of the content calendar. Your key responsibilities include:

    • Ensuring all content is on-brand, consistent, and optimized for search and user experience for all channels including online, social media, email, mobile and video.
    • Mapping out and evolving a content strategy that supports and extends marketing initiatives, both short- and long-term, determining which methods work for the brand and why.
    • Copy-writing (and managing partners) for content deliverables across digital and offline channels, including websites, white papers, social media etc.
    • Analyzing and making recommendations based on data, and integrating content activities within marketing campaigns.
    • Developing top-tier standards, systems and practices for content creation, distribution and maintenance.

    skills and experience required

    • Been a B2C marketing content professional with 4 years of relevant experience
    • Had experience with creating compelling messages and successful content strategy for different target demographics, with proven track record planning, executing and running content campaigns
    • Previous relevant experience ideally within the financial services, or otherwise within fin-tech, internet, e-commerce or consulting
    • A deep understanding of business goals relating to the content’s purpose, and of web analytics tools including social media tools
    • Prior experience in developing content resources as well as creating and managing content calendars. Familiarity and comfort in editorial responsibilities is crucial for success in this role
    • Excellent problem-solving skills, adaptability, self-motivation, negotiating and mediating skills

    To apply online please use the 'apply' function, alternatively you may contact Shawn Lee at +65 6510 1463. (EA: 94C3609/ R1765158)

    Applicants must be fully vaccinated or have a valid exemption in accordance with MOM’s regulations to allow them to enter the workplace. Applicants may be required to share verifiable COVID-19 vaccination documents or proof of a valid exemption at the point of offer. Randstad Pte. Limited and/or the Client reserves the right to withdraw an offer if the applicant fails to provide verifiable COVID-19 vaccination and/or proof of exemption documents.