global chief marketing officer – tourism & hospitality in Singapore

posted
contact
kathleen ee, randstad
job type
permanent

job details

posted
location
singapore
specialism
marketing, digital & PR
job type
permanent
working hours
Full-Time
experience
8 years
reference number
91M0136539_1564646497
contact
kathleen ee, randstad

job description

  • Global role overseeing SEA, China, Europe
  • Newly Created & Dynamic role
  • Up to SGD$400,000 including bonuses

About Our Client

Based in Singapore as their Global HQ - Our client is within the Hospitality / lifestyle / Tourism Sector and has a strong presence in various countries and has been around for over 40 years. They pride themselves to be a one stop destination where thrill seekers can go to truly have an out of this world experience. Due to their solid expansion growth plans - They are looking for a Chief Marketing Officer to oversee the Strategic marketing vision of the firm and elevate the firm to the next level.

Job Description

  • Reporting to the CEO directly, you will get to:
  • Drive overall Marketing and Brand strategy globally for the business - SEA, China & Europe and travelling of up to 50% is expected for this marketer to work closely with the markets that he or she is in charge of
  • People management responsibilties in the in market countries
  • Formulate and implement overall digital strategy
  • Determine and develop consistent brand guidelines and regional implementation
  • Establish and manage strong relationships with local markets to drive creative (Online & Offline) brand engagement efforts to increase brand awareness and brand advocacy
  • Spearhead marketing, publicity, and regional promotional initiatives
  • Guide and enable local markets to develop and adopt digital marketing products and platforms to improve effectiveness and efficiencie
  • The Successful Applicant
  • A Bachelor's degree in Business, Marketing or a related field
  • Minimum 8-10 years of experience in a Marketing role coming from agency or in-house experience - managing tourism / hospitality / lifestyle brands / firms
  • Strong analytical skills, strategic thinking and commercial acumen
  • Track record of success in the Tourism, Lifestyle, Hospitality
  • Effective stakeholder management skills and ability to lead through influencing
  • Presentation skills with the ability to deliver effectively and convincingly

Whats on offer

  • Our client is a renowned name in the tourism and hospitality sector and this is a great opportunity for a highly dynamic Marketing individual to make a significant impact in the organisation as the firm is at the start of its growth phase
  • To apply online please use the 'apply' function. Alternatively, Please reach out Kathleen Ee +65 6510 6548.

    (EA: 94C3609/ R1325492 )



skills

Tourism, Hospitality, Leisure

qualification

no additional qualifications required

responsibilities

Based in Singapore as their Global HQ - Our client is within the Hospitality / lifestyle / Tourism Sector and has a strong presence in various countries and has been around for over 40 years. They pride themselves to be a one stop destination where thrill seekers can go to truly have an out of this world experience. Due to their solid expansion growth plans.

educational requirements

Bachelor Degree