About the client
A Multinational IT and communications company headquartered in Singapore with more than 40 years of history and over 9000 employees within APAC. As part of their group expansions they are looking for a candidate to oversee B2B marketing campaigns , Public relations & events management and to improve customer experiences & retention.
About the role
Reporting to the Senior Marcomms Manager in a team of 5 , your responsibilities will includes:
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- To oversee the marketing campaigns and activities to support client service units with the overall objectives to increase customer engagement and loyalty
- Plan leads generation strategies and campaigns for assigned market segments.
- Executing assigned marketing processes and/or automation initiatives to improve customer experiences and increase return on marketing investments.
- Organize industry specific events for Senior stakeholders and overseas event management relating to it
- To oversee market intelligence and industry studies to publish market trends via their newsletter to keep customer updated
- To produce marketing collaterals for sales anagements such as brochure , presentation slides , videos and update sales deck when applicable
- Encourage and track identified KOLs contribution of articles and social posts.
- Track and review leads generated and marketing effectiveness of events/ campaigns Support value proposition crafting and production of videos for major tender presentations
Skills and experiences required
- Min 5 years of relevant experiences in B2B integrated marketing and digital marketing
- Experiences in content creation, copywriting and and events management
- Able to communicate well with senior stakeholders
If you are interested in the position, please click “apply” David Lerh (EA:94C3609/ R1769977)
Applicants must be fully vaccinated or have a valid exemption in accordance with MOM’s regulations to allow them to enter the workplace. Applicants may be required to share verifiable COVID-19 vaccination documents or proof of a valid exemption at the point of offer. Randstad Pte. Limited and/or the Client reserves the right to withdraw an offer if the applicant fails to provide verifiable COVID-19 vaccination and/or proof of exemption documents.