marketing manager (private wine club).

• Prestigious private wine club in Singapore.
• Marketing Manager role that will be leading a lead of 2.

Marketing Manager (Private Wine Club)

about the company

Our client is a prestigious private wine club renowned for curating exclusive experiences for its discerning members. With concrete plans for the future, its objective is to develop new business opportunities and boost its presence in the market. It is looking to build a team of passionate change-drivers who will work closely with the management team to bring the organisation to new heights, and to deliver strong, fast and sustainable growth in 2024.

about the role:

• Reporting directly to the Head of Marketing, you will collaborate closely with the marketing team to implement strategies that align with the club's brand vision and objectives.
• You will oversee all marketing activities for the club, including content creation, event coordination, and member communication, ensuring a consistent and engaging brand experience across all channels.
• Lead all marketing efforts, including the curation of weekly newsletters, event invitations, membership collateral, social media content, and paid advertising campaigns.
• Ensure all content is consistent with the club's branding and resonates with its target audience.
• Collaborate with the management team to plan and develop the club's event program, identify potential local partnerships, and capitalize on Public Relations opportunities to enhance the club's visibility and reputation.
• Work closely with various internal teams and external vendors to ensure seamless execution of communication plans, from conceptualization to delivery. Coordinate with global marketing teams to ensure brand-wide consistency and effective communication.
• Oversee the creation of engaging and brand-aligned content across various marketing channels, including working with in-house media teams to produce industry-leading video content. Collaborate with designers to develop high-quality marketing materials that adhere to branding guidelines.
• Conceptualize, manage, and execute end-to-end marketing campaigns, seeking opportunities for media coverage and promotional activations. Provide support for business development initiatives to drive the club’s growth objectives.
• Track and analyze the effectiveness of marketing initiatives, providing insights and reports to guide future strategies.
• Drive and champion brand-aligned collaborations with the membership and events teams to enhance member experiences and club offerings.

skills and experience required:

• A degree in Marketing, Communications, or a related field.
• At least 3 years of proven marketing experience in the hospitality / luxury industry, with a strong understanding of brand development and content creation.
• A passion and deep understanding of wine is essential.
• Excellent project management and organizational skills, with the ability to manage multiple tasks and deadlines simultaneously.
• Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
• Creative thinking and problem-solving abilities, with a keen eye for detail and a commitment to delivering high-quality work.

If you feel you are the right person for the job, I'd love to hear from you! Please hit the apply button directly.

(EA: 94C3609/ R23112482)