product marketing manager in Singapore

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job details

posted
location
singapore
specialism
life science
job type
permanent
salary
S$ 130,000 - S$ 180,000 per year
reference number
90M0351589_1529545227
contact
rachel ren, randstad
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job description

about the company
A world leading manufacturer of Point-of-Care diagnostics kits and devices. With extensive global presence and strong brand recognition, this company has exceptional growing strategies. It has a dynamic and innovative culture, and offers immense career opportunities for its employees. If you are ambitious and embrace challenges, this will be the best platform to unleash your potential.


about the job

You will report to your Marketing Director and be responsible for driving regional market strategies of HIV testing and other Infectious Disease Diagnostics products and services in Asia Pacific region. You will adapt and align global strategies at country levels across the region to develop new markets and ensure a sustainable leading position ahead of competitors. You will:

  • Achieve financial and market success in the region
  • Drive region-level execution of marketing campaigns, value proposition, and customer segmentation in partnership with territory marketing teams to drive demand
  • Be instrumental in developing and strengthening engagements with Key Opinion Leaders
  • Take responsibility for regional market segmentation, product launches, market maps and competitor intelligence
  • Drive the development and execution of campaign materials to generate demand through the digital and sales/distributor channels
  • Consistent track and analyse of region market performance



skills and experience required

  • 5 years+ experience in strategic marketing within Life Science & Healthcare (Biotechnology / Clinical Diagnostics / Phamarceutical / Medical Device) industry, with proven success in market access, market intelligence, and product management
  • Good knowledge of HIV, hepatitis, or sexually transmitted infections, either in diagnostics or treatment field
  • Regional commercial experience in South East Asia or Asia Pacific
  • Intermediate knowledge of Clinical Diagnostics
  • Excellent communications skills

To apply online please use the 'apply' function, alternatively you may contact Rachel at 6510 1338.
(EA: 94C3609/ R1767439 )




skills

Marketing, APAC, Infectious Disease, HIV testing, Hepatitis, Diagnostics, Point of Care, Asia Pacific

qualification

Bachelor's degree

educational requirements

Bachelor Degree