About the client
My client is a leading executive education provider with more than 70 years of history with a strong global presence and the preferred choice for business leaders. As part of their business expansion within APAC, this would be a newly created position that will plan and produce content for marketing organizations” programs with overall objective to increase brand awareness and generate greater web traffic
About the role
Reporting to the Head of Marketing -APAC, your responsibilities will includes
- You will be responsible for planning, developing and implementing the overall company's content strategy for the region
- This includes search-optimized blog posts, whitepapers, e-books, reports, infographics, webinars, videos (both long and short form.)
- Ensure marketing contents are regularly updated and this is done by being proactive in researching and understanding company”s unique selling propositions and be updated on latest trends and developments
- You will be in charge of maintaining a content calendar and distribution of content
- To Produce sustainable content for our business development partners to drive sales in their respective markets
- In charge of strategizing and produce localized social content for the region
- Work closely with external marketing agencies and global marketing teams to ensure effective collaboration and optimization of resources
Skills and experience
- Min 4 years of relevant content marketing experience
- Ability to produce through minimal supervision, using a hands-on approach with the skills to create and edit the content where necessary
- Able to work well in a multi-cultural environment and localizing contents for respective regions
If you are interested in the position, please click “apply” David Lerh (EA:94C3609/ R1769977)
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