Senior Engagement Marketing Manager (Lifestyle/Bespoke Events - Retail)
about the company
Our client is one of the world’s leading luxury brands, with a highly-established reputation. It has dedicated its focus to deliver the highest quality of products to customers all over the world. With concrete plans for the future, its objective is to develop new business opportunities for the group locally. It is looking to build a team of passionate change-drivers who will work closely with the management team to bring the organisation to new heights, and to deliver strong, fast and sustainable growth in 2024.
about the manager/team
Reporting to the Head of Marketing, you will be in charge of curating experiential / lifestyle / bespoke events to increase brand awareness, member acquisition rate and also to retain the existing membership base.
about the job
We are currently looking to hire a Senior Engagement Marketing Manager (Lifestyle / Bespoke Events) to join the dynamic marketing team!
Responsibilities:
- Develop marketing plans for the various brands.
- Manage A&P budget to maximize brand growth and engage target audience.
- Implement media plans across diverse platforms for brand presence.
- Collaborate with brand partners to establish marketing objectives and strategies.
- Work with the Head of Marketing on annual plans and budgets.
- Execute compelling marketing initiatives blending online and offline channels.
- Collaborate with external stakeholders and partners for campaigns and promotions.
- Engage with editors, journalists, clients, and brand partners for Public Relations objectives.
- Deliver marketing plans to stakeholders.
- Prepare comprehensive post-event and post-campaign reports.
- Develop and execute loyalty programs and initiatives.
- Supporting and tracking of marketing budget.
- Liaise with advertising agencies, tenants, contractors and event companies to ensure successful launches of all projects and events
- Ad-hoc duties as assigned by the management.
skills and experience required:
- You should ideally have more than 5 years of relevant marketing experience within the luxury or retail industry
- Having a very clear understanding of the retail or luxury scene
- Excellent interpersonal and communication skills
- Able to work independently and function in a dynamic working environment
If you feel you are the right person for the job, I'd love to hear from you! Please hit the apply button directly.
(EA: 94C3609 / R1654425)
Applicants must be fully vaccinated or have a valid exemption in accordance with MOM’s regulations to allow them to enter the workplace. Applicants may be required to share verifiable COVID-19 vaccination documents or proof of a valid exemption at the point of offer. Randstad Pte. Limited and/or the Client reserves the right to withdraw an offer if the applicant fails to provide verifiable COVID-19 vaccination and/or proof of exemption documents.
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