senior marketing executive in Singapore

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job details

marketing, digital & PR
job type
S$ 3,500 per month
reference number
sarah boardman, randstad
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job description

about the company

My client is a well-known online and Department store in Singapore known for selling contemprary and popular goods and brands

about the job

You will assist the Marketing Manager in planning and executing marketing activities for our retail concepts and brands. You will also coordinate for any communication for print; that includes advertisements and mailers for the Group members. You'll liaise with creative agencies (where applicable) in developing retail and brand advertisements and co-ordinating approvals from brand principals if necessary. In addition you will be responsible for the brand CRM program including member events; birthday/loyalty rewards program etc. You will be creating press releases and other media tools for individual brands; constant liaising with relevant key media titles to maximize editorial coverage and product features for seasonal launches and year-long media exposure. You'll be responsible for the social media platforms of brands (where applicable) including creating the right content strategy, driving fan acquisition and fan engagement. You will work closely with the visual communication and merchandising team in developing point-of-sale materials and timely visual updates for individual brands. In addition you'll coordinate with the operations teams to ensure timely delivery and display of point-of-sale materials communicating promotion mechanics as well as forecasting.

skills and experience required

To apply online please use the 'apply' function, alternatively you may contact Sarah Boardman at 6510 1335
(EA: 94C3609/ R1762699)