digital marketing executive in Singapore

posted
contact
rie takano, randstad
job type
permanent
salary
S$ 4,500 - S$ 5,000 per month
apply now

job details

posted
location
singapore
specialism
marketing, digital & PR
job type
permanent
working hours
Full-Time
salary
S$ 4,500 - S$ 5,000 per month
reference number
91M0131250_1552024222
contact
rie takano, randstad
apply now

job description

about the company

My client is a multinational HR consultancy company with over 38,000 employees worldwide. A world-leading organization that puts people first, they aim to impact the lives of 500 million people by year 2030.

You will work closely with team leaders and other key stakeholders to develop and implement digital, marketing and lead generation campaigns, in support of the business objectives and growth strategy. You will also be expected to monitor, analyse and report on the effectiveness of key marketing campaigns, and provide advice to the business leaders on how they can leverage such insights to improve their business processes and ROI. This role sits within the Marketing and Communications team.

about the job

  • Develop marketing automation best practice by leveraging existing content to move clients through the sales funnel and generate qualified sales leads for the business
  • Deploy lead generation strategies across different touchpoints (web, social media, emails, events, live chat etc) and work with sales to qualify and follow up on all leads
  • Deploy and manage lead qualification campaigns for teams using our tech platform
  • Develop and maintain both qualitative and quantitative marketing analytics and dashboards to measure the effectiveness of marketing spend
  • Deploy and manage SEA/SEM projects through the appointed vendor(s) to achieve key campaign and business objectives
  • Oversee and manage all web, social and digital projects, and create/promote up-to-date content on all digital and social media platforms
  • Work closely with the SEA Public Relations & communications specialist and other key marketing stakeholders on developing the content marketing strategy and implementing it across all digital, social and offline channels
  • Pursue partnership opportunities to drive brand awareness and generate new leads
  • Manage candidate sourcing channels (job boards) for the business, as well as develop strong relationships with strategic partners (industry associations, chambers of commerce, tertiary schools, vendors etc.)
  • Drive the development and updating of sales and marketing collateral, including but not limited to brochures, capability statements, leaderboards, campaign flyers, social cards, event branding materials, sales decks, promo items etc through working with in-house or freelance designers
  • Responsible for internal communications
  • Support Marketing Manager in marketing induction for new joiners and marketing interns
  • Provide marketing support for local, regional and global initiatives where necessary

skills and experience required

  • Bachelor’s degree in Marketing
  • 3+ years of experience in Marketing and Communications
  • Strong digital marketing skills with experience in CMS, marketing automation tool, SEA/SEM, social media and demand generation
  • Excellent communication skills
  • Proven track record in leading marketing projects, events, and campaigns
  • Ability to engage and persuade multiple stakeholders, across all levels


To apply online please use the 'apply' function, alternatively, you may contact Rie Takano at +65 6510 1339.
(EA: 94C3609/ R1981160 )










skills

no additional skills required

qualification

no additional qualifications required

educational requirements

Bachelor Degree