marketing activation manager (regional / contract).

• Develop and implement localized marketing initiatives for key brands to enhance awareness and consumer engagement.

• Partner with international teams and external agencies to produce creative content tailored for diverse regional channels.

• Manage the full execution of activation plans, including promotional toolkits and educational programs for both retail and direct-to-consumer platforms.

• Analyze campaign performance and competitor intelligence to provide actionable insights for future product innovation and brand planning.

• Oversee marketing budgets and project timelines to ensure campaigns are delivered on time and within financial targets.

skills and experience required.

• At least 5 years of marketing experience, preferably within a large-scale international organization in the FMCG sector.

• Demonstrated expertise in launching new products and managing large-scale offline and digital marketing campaigns.

• Strong proficiency in English and Mandarin to effectively collaborate with stakeholders and distribution partners across regional headquarters.

• Knowledge of retail, e-commerce platforms and social media ecosystems to drive trial and repeat purchasing behavior.

• Exceptional stakeholder management skills with the ability to navigate complex, cross-functional organizational structures.

To apply online please use the 'apply' function, alternatively you may contact Reuben Tan at 98980874.
(EA: 94C3609/ R25157801)